I do not often point out an individual bank’s marketing – but what is with that new logo from the ANZ? The first time I saw it I thought it had to be a joke – and then I thought about the history of some Australian bank logos and I thought it may not be. Then I saw their new ads and I knew it was not.
I am not really sure what it is – but I can think of a few things, not all of them would be suitable for publication.
If you have any suggestions feel free to add them in comments.